If there’s one thing that’s desirable for all businesses, it’s profit—or at least the struggle to attain and maximize it. In today's digital era, securing a solid ROI, establishing a brand and gaining ...

Do you know who is visiting your business website and when? What about how your customers find your site and engage with your web pages? If you don’t have Google Analytics, you probably don’t know!

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. As artificial intelligence (AI) continues to reshape the ...

Business analytics is an interdisciplinary field that transforms raw data into actionable insights for informed decision‐making. It integrates methodologies from statistics, data management, and ...

Bhubaneswar, has launched a two-year Master of Business Administration (MBA) in Business Analytics, jointly designed and ...