Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. When business leaders think about the digital customer experience (also referred to as CX), ...

Today’s customer experience economy requires a renewed vision for data, a modified definition of value and a fresh approach to innovation. The past few years have driven cosmic shifts in the ways ...

Although evolving technologies like generative AI promise to elevate their experiences, customers are wary of the risks involved, according to the sixth edition of Salesforce's State of the Connected ...

What’s in the cards for customer communications in 2026? The way businesses connect with customers is changing. New channels, smarter technology, and rising expectations are rewriting the rules of ...

Today brands are competing for both mindshare and dollars — and consumers aren't giving everyone equal attention. Since most consumers can list the top five brands they love buying from, and the ...

REDWOOD CITY, Calif., Feb. 20, 2020 /PRNewswire/ -- Reltio, an award-winning software as a service (SaaS) company at the heart of helping innovative Global 2000 companies win in the experience economy ...

Join the event trusted by enterprise leaders for nearly two decades. VB Transform brings together the people building real enterprise AI strategy. Learn more New York-based Simon Data, a customer data ...

The idea that brands can decide how and when to engage their customers – on their terms and according to their rules – is out of date. Attempts to tell customers what to think or how to buy now ...

Amazon Connect Customer Profiles: automatic creation of unified customer profiles for personalized customer experiences. Customers expect personalized customer service experiences, which require ...

Nowadays, the customer experience (CX) is a lot like an orchestra. Just as a conductor orchestrates the timing and rhythm of various instruments to create a harmonious symphony, organizations need to ...

Looking ahead to the next generation of travel, the leading airlines, hotels, online travel agencies (OTAs), and cruise lines will do more than sell trips. They will also help make sure that the ...

KENNESAW, Ga.--(BUSINESS WIRE)--Yamaha and Siren Marine announce an all-new Connected Boat Customer Experience platform for boat builders and marine dealers, offering the most robust Marine IoT ...