18 Lessons Coaches Learned From Big Content Marketing Mistakes

Good content marketing isn’t about getting it right every time; it’s about learning what resonates with the audience to build ...
Forbes

5 Ways Content Marketing Has Changed Since ChatGPT Launched

Justin Belmont is Founder & CEO of Prose, a leading content marketing agency that has powered 1,000+ brands for over a decade. Where were you on November 30, 2022? It was just an average ...
Fast Company

Marketers: Why are we still so obsessed with creating new content?

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Kishore Kothandaraman ...
Marketing

Two Ways to Register

Whether you're a marketing department of one or a team of 20, PRO membership gives you the knowledge and inspiration you need to grow your programs, your career, and your network. Content Marketer's ...
Chief Marketer

Survey: B2B Content Needs Soar, but Marketing Budgets Don’t

B2B content production is skyrocketing, according to 10Fold Communications’ report “AI-First, Buyer-Ready: Inside the New Era of B2B Content Marketing, Part I.” Among the 400 senior marketing ...
Business.com on MSN

Write Like a Pro: How AI Can Turbocharge Your Small Business Marketing

Using AI for different types of marketing content. Generative AI tools such as ChatGPT, Gemini, Jasper, Copy.ai and Writesonic are transforming the way small-business owners produ ...
Chief Marketer

Audible’s Head of Brand and Content Marketing on Experiential, Digital and Social Strategy

Editor’s Note: Though originally an audio brand, Audible now leads with marketing activations popping up at festivals, international events and fan cons, all with the goal of reaching new audiences ...
Search Engine Land

SCAMPER your way to better SEO and content marketing ideas

There is a lot of content out there. And guess what? 99% of it is terrible. Then, there is that 1% of content – the really good to absolutely phenomenal stuff. Sometimes, that is hot news, like the ...
Diginomica

Short-form video is the top content in B2B marketing, but there's more to consider for your strategy.

I didn’t have to read HubSpot’s 2025 State of Marketing report or the LinkedIn 2024 Benchmarks Report to know that short-form video content was the top content type used in marketing in 2024 and is ...