Immersive technology isn’t a silver bullet, but—much like the web once was—it is a powerful medium for building deeper, more ...

Virtual reality has been shaking multiple industries. The entertainment industry, especially in gaming, has seen numerous products as a start-up for virtual reality. Despite the high expectations, ...

Big tech players like Meta and Apple see the ultimate destiny of XR as a replacement for the smartphone. One of VR’s leading studios makes the case that there’s much to be lost in the transition to ...

Universal Pictures and 4DX are teaming up for an immersive, multi-sensory Back to the Future experience. They’re going to let moviegoers feel like they’re actually flying in the DeLorean themselves.

Sci-fi can explore the future like no other, and some movies predicted technology so accurately it's downright scary.

Virtual reality gaming has come a long way and is only improving. With every new headset, game, and update, you’re stepping closer to a world where gaming doesn’t just look real, it feels real. The ...

LOS ANGELES -- Gawrsh, can you believe "A Goofy Movie" is 30 years old? As a part of its 30th anniversary celebration, Disney is releasing an immersive, virtual reality version of the film's iconic ...

Meta’s Reality Labs is offering a rare glimpse into the future of virtual reality, unveiling new research prototypes that push the boundaries of what VR headsets can do. Similar to when the brand has ...