On Medium, Freytag Anderson creative director Daniel Freytag says that the main objective of the new logo was to more firmly connect it with the IKEA brand. The designers decided to keep the color of ...

Designer Virgil Abloh has turned ironic quotation marks into a signature design move at his brand Off-White. You can also see them in his redesigned Nike icons, which feature “Foam” and “Air” printed ...

Take a trip to the future — with IKEA’s help. The home goods brand teamed up with Swedish design students and the design firm IDEO to create the Concept Kitchen 2025 exhibition, a showroom of what our ...