For a growing number of people each year, our phones have become irreplaceable tools for daily life, whether it is for school, work, or our personal lives. This is possible because of the ubiquity of ...

There are too many mobile apps and not enough buzz to keep users engaged. While most apps are advertising-driven, paid apps are the most viable business model -- 5% of apps offer subscriptions, yet ...

The global app economy continued to recover in 2024, after an earlier slowdown in 2022 — at least in terms of consumer spending. In 2024, global consumer spending in mobile apps and games reached $127 ...