Social media strategies that tap into human nature can lead to long-term business success, but which psychological drivers ...

Not long ago, small businesses could count on social media to deliver reach and visibility without much effort. A few consistent posts, some audience engagement and a little luck with the algorithm ...

The emergence of clipping shows just how much social media has changed since the early days as a platform for user-generated ...

Standing out on social media in 2025 isn’t about gaming the algorithm or chasing the latest viral trend. The businesses that ...

Just ask marketing trailblazer Duolingo, a fearless company whose social strategy was not limited to their TikTok account. While other brands either still see social media as a secondary ...

Posting and following social media accounts for personal pleasure isn’t for everyone, but for businesses, it’s a must. Creating regular content can be challenging if you’re not a natural entertainer, ...

Teens and young adults who see alcohol promotions in their social media feeds are more likely to drink and binge drink, according to a Rutgers Health review of 31 studies that tracked links between ...

Social media marketing metrics look vastly different today than they did even a few years ago. Numbers used to define social success – the more likes, shares, and followers, the better. Yet, numbers ...

When Amazon Prime Video compared a fan’s engagement ring to Belly’s from “The Summer I Turned Pretty,” the reaction was immediate and sharp. This incident is not just a mistake. It reflects a deeper ...

PRESSADVANTAGE – netpulse AG, a Swiss digital marketing agency, has expanded its artificial intelligence capabilities to ...

Lee Davis is a tech analyst who has been covering the document imaging industry for over five years. Currently, Lee is the Associate Director of Software and Scanners at Keypoint Intelligence, where ...