Subaru CEO Announces 4 NEW Models For 2026 & WOWS Everybody! The new Subaru models just turned the entire auto world upside ...

After a few years when Subaru’s only EV was the slightly underwhelming Solterra, the Japanese marque has stepped up its game ...

Subaru has long built its brand around safety, and this year is no exception. The Japanese automaker announced that the 2026 ...

Subaru is adding another EV to its growing lineup, and this one is expected to have more room for the whole family.

Subaru’s 2026 lineup carries over most of last year’s models with only modest updates, highlighted by limited-edition releases and tweaks across the range. The brand’s sportiest cars score special ...

The Japanese automaker also seized the spotlight to reveal its new Sports Vehicle Planning Office.

Subaru announces new Sports Vehicle Planning Office to oversee performance-related road car; turbocharged BRZ rally car ...

New trademark filings and Subaru's participation in one of Japan's revered motorsports leagues say a lot about its plan for ...

The generational rise of Subaru from a quirky, niche Japanese automaker that once built oddities like the Subaru BRAT pickup to an absolute force in both CUV sales and branding is quietly one of the ...

Since coming to market in the mid-1990s, the Subaru Outback has dominated the wagon/crossover segment. It’s carved out a ...