Both the artist’s and author’s palette offer inexhaustible choices to convey ideas. Whether a word or brush stroke, the right choice demands clarity and specificity to achieve the desired shade of ...

Sherilyn Moore is the Chief Marketing Officer of Building Hope, and a creative, purpose-driven communicator, leader, and career gypsy. We wouldn’t dream of tossing a dangerous tool like a chainsaw ...

As lawyers, our existence is governed by rules: court rules, procedural rules, evidentiary rules and Bluebook rules, just to name a few. We are not, however, immune to the effects of media influences, ...

Editor’s note: Veteran entrepreneur and investor Donald Thompson writes about management issues for WRAL TechWire. His columns appear on Wednesdays. RESEARCH TRIANGLE PARK – Learning the most ...

The cannabis industry is plagued by misinformation, much of it due to inaccurate or purposefully misleading language. As the hemp-derived cannabinoid industry booms despite restrictions, we are ...

Word choice is a crucial component of any marketing strategy. In the realm of clean energy, a main focus of our communications firm, it’s arguably the most important component. When you’re trying to ...

Words are tools. Some build bridges, while others burn them. A single word can change the tone of a conversation, redirect a decision, or reshape how someone is viewed. In relationships, politics, ...

Word choice can have a massive impact on your writing. Words are like ingredients: even a small change in the recipe can affect the finished dish. "They had a warm laugh" But what if "they had a ...