In the office supplies industry, you’re not really competing on products. Sure, one brand's printer ink might last a few pages longer, and some pens feel ...
The distribution management playbook is being rewritten in real-time. Across distribution centers and wholesale operations, ...
Wholesale buyers have changed. The majority are now millennials who expect fast, digital-first purchasing experiences—whether ...
In this week’s episode, David Rowlands, Head of Product, B2B Marketing spoke with Jada Balster, VP Global Marketing, TravelPerk to discuss all things rebranding. They first chat about Jada’s ...
Online travel agency Booking Holdings (NASDAQ:BKNG) reported Q3 CY2025 results , with sales up 12.7% year on year to $9.01 ...
By tracking mobile app data, teams can spot friction and map user journeys—and use those insights to improve CX, minimize ...
Profound’s AI visibility data will be integrated into my.G2 dashboards, providing insights into when & how product categories ...
According to Forrester's (Nasdaq: FORR)2026 B2C marketing, customer experience, and digital business predictions, the rapid ...
Marketing software can help your business engage customers and connect with prospective buyers to grow your brand awareness ...
Business-to-business marketing, commonly abbreviated as B2B marketing, refers to the practices and strategies a company uses to promote its products or services to other businesses rather than to ...