Recent data from our recent survey at Identity Digital reveals a compelling trend: Seven of the 20 highest-value premium domains sold in early 2025 were .global. Alongside this, .world and .digital ...

There’s a motto that the partners at Fight Agency, the strategy firm that represents New York City mayoral front-runner Zohran Mamdani, take seriously. The campaign that’s having more fun is often the ...

Alex Wiltschko, founder and CEO of Osmo, explores why every brand needs a deliberate scent strategy. Drawing from his ...

The firms that survive and thrive will be those that treat AI not as a threat but as a catalyst. And the future of consulting ...

Brands are rethinking agency partnerships amid rising costs and in-housing. Read about why this is happening and what it ...

Press Advantage, a press release distribution service, announced the public release of its proprietary Branding Stack methodology, a comprehensive framework designed to help businesses build lasting ...

(NEXSTAR) – Cracker Barrel, after reversing course on a recent “brand refresh” which resulted in widespread backlash, has announced that the company is parting ways with a consulting firm suggested to ...