Recent data from our recent survey at Identity Digital reveals a compelling trend: Seven of the 20 highest-value premium ...

Strategy jumpstart: Add the appropriate schema markup to three of your best-performing website pages. For example, adding the ...

Alex Wiltschko, founder and CEO of Osmo, explores why every brand needs a deliberate scent strategy. Drawing from his ...

Smart agencies dig deep into what drives a new client’s business to find hidden priorities, potential communication gaps, ...

A multi-site senior living operator wanted to know how prospective residents and their adult children perceived the corporate brand compared with the brands of its individual communities. What it ...

Interparfums, Inc. (NASDAQ: IPAR) is included among the 15 Dividend Growth Stocks with the Highest Growth Rates.

The president of JETOUR International, discusses the brand's UAE sales, G700 debut, and strategy to redefine off-road mobility in the region ...

Retail giant Pick n Pay is relaunching its iconic No Name brand as part of a sweeping turnaround strategy aimed at restoring profitability.

Japan's ANA Holdings will shutter its medium-haul low-cost brand AirJapan from end-March 2026, barely two years after it ...

While branding LinkedIn obsesses over AI, the silent erosion of product value is doing real damage to consumer trust.

Earlier this month, Moose Knuckles opened its latest U.S. pop-up store at King of Prussia Mall, joining the brand’s three ...