Personalization based purely on history is backward-looking in a forward-moving world. It ignores the single most important ...

Klaviyo looks to take the cake on keeping customers engaged. It offers automation features along with strong segmentation.

The strongest proof of long-term potential is steady, growing revenue. If that revenue comes from multiple sources, even ...

Next year, people using ChatGPT can make purchases on the platform through PayPal, which is bringing what the company calls ...

Consumer trust in luxury has waned, and many e-commerce wholesalers are in freefall, so young designers must double down on ...

E-commerce is a popular way to expand reach, but you need a marketing strategy to do it well. Here's how to do online selling ...

Sustainable growth comes from knowing your strengths, nurturing collaboration and building trusted relationships that extend ...

Commerce's monthly calendar with reminders and links, along with the learning centers and savings calculators, are valuable ...

As festive shopping surges, cybercriminals are exploiting consumer trust with AI-generated brand impersonations and scams.

Artificial intelligence tools designed to perform a specific autonomous function with limited human interaction (commonly referred to as “agentic ...

See how total commerce and total experience work, the stack to buy, a 90-day pilot plan, and the KPIs that prove ROI, without ...

In an expanded partnership announced Monday, the card network and payment fintech will enable hundreds of millions of ...