In a crowded digital world, businesses need more than generic campaigns that treat all markets the same regardless of local conditions. National marketing firms ...

Here’s the paradox of our time: the more you think local, the more global you become,” says Bloomberg Media's Ashish Verma.

In a stellar showcase of creativity, strategy, and consumer connection, Alliance Bank Malaysia emerged as the Overall ...

With the Nov. 4 general election rapidly approaching, take a look at the contributions and expenditures in the most contested ...

In this article, Shivashish Tarkas of The InterMentalist examines how Tamil, Telugu, Kannada, and Malayalam creators are ...

Two suburban Cumberland County school districts have generated significant campaign activity, even as board races in most of ...

Townsville Enterprise, in partnership with Townsville City Council, Tourism and Events Queensland, the Australian and ...

The effort tries to shed associations with the iconic “Other White Meat” tagline while appealing to the media preferences of ...

Ignoring the fact that early pioneers in the space didn’t plan to have ads in the first place (looking at you, Netflix!), ...

NBC News unveiled a new marketing campaign on Monday that attempts to address low trust in news media, promoting the network as a place for “facts” “clarity” and “calm.” A 60-second spot opens voices ...