A car company's badge is one of the most important decisions it'll make. Manufacturers like Audi, with its four rings, or Mercedes, have kept their badge designs for decades as a point of tradition ...

From its very first model, the McLaren M1A, to one of its latest releases, the McLaren 750S, McLaren has evolved significantly over the course of more than 60 years as a car brand. Over this time, the ...

The logo of an enterprise or a company is what can make or break it. A simple, easily recognisable logo will always have a higher recall value over a complicated logo. We're sure you've wondered how ...

Kawasaki is truly a historic brand, with its existence dating back to the late 1800s. Shozo Kawasaki established the Kawasaki Tsukiji Shipyard in Tokyo, Japan, all the way back in 1878, with the ...