Armed with the latest tech and a human coach, The Australian's tech editor learned what makes the difference in the pursuit ...

Nike initially debuted an inflatable jacket in 2008 with the ACG Gore-Tex Airvantage Exotherm Jacket. The brand brought back ...

Nike unveils Project Amplify, revolutionary motorized shoes developed with Dephy that add powered assistance to every step ...

Longin, Puma’s vice president of running and training, is speaking to The Athletic from their offices in Massachusetts. That ...

TerraSafe Holdings, Inc., a “technology engine powering the next generation of plastic-free barrier packaging,” based in ...

Unlike a super shoe, Project Amplify isn't about making people quicker. But I'll be damned if it isn't fun to run fast.

Nike's new innovation, Project Amplify, is a robotic-powered footwear system for running and walking. And though it looks cool, it might still be a while before you can try it out for yourself.

The decision to build versus buy shouldn't be taken lightly, but it shouldn't be avoided either. Smart organizations follow a ...

Layoffs have hit companies from Starbucks to Meta to Intel this year amid a backdrop of cost-cutting and technological change ...

The powered sneakers are designed for average people who like to jog, run and walk. They will not be available for ...

Martine Rose and Nike bring back the Shox MR4 with gamer led visuals and a global launch on October 30 2025, complete with ...

Nike has been working on some strange new ideas. The first is a pair of shoes that activate your mind body connection through ...