PepsiCo introduced its first corporate rebrand in nearly 25 years, uniting its 500-plus food and beverage brands under a ...

What's your reaction when you hear — or read — the words "Harley-Davidson"? The name makes people think of cruising off into the sunset on the open road, setting the rules as they go along, with no ...

Pokémon TCG’s latest expansion, Mega Evolution, has only just landed, yet it’s already reshaping collector wishlists and competitive deck-building alike. From glittering Special Illustration Rares to ...

Google has rolled out a refresh version of its iconic ‘G’ logo across the company, making its first major update in a decade. The G logo now features a brighter, four-colour gradient design. It was ...

This choice says a lot about Anderson's intentions. For several years, the luxury industry has gravitated toward simplified logos with straight, sober, linear capital letters. Dior, Burberry, Saint ...

Check out the latest Pokémon TCG trailer to see what to expect with the Mega Evolution expansion, featuring over 180 cards, nearly a dozen Mega Evolution Pokémon ex, more than 15 Trainer cards, and ...

As organizations and companies change throughout history, the need or urge to change up logos and advertising info seems to be inherent. Japanese automaker Honda is no stranger to these changes, ...

Scientists have uncovered new evidence suggesting that autism may have it roots in how the human brain has evolved. "Our results suggest that some of the same genetic changes that make the human brain ...

Cracker Barrel announced that it’s suspending the renovations of its restaurants following a disastrous logo rollout that sent shares lower. “You’ve shared your voices in recent weeks not just on our ...

Cracker Barrel suffered a hit to sales after it unveiled its “woke” new logo – which faced heated backlash from customers online and even President Trump. Starting Aug. 19, the day after the logo was ...

The Lacoste crocodile logo was made in honor of founder René Lacoste’s nickname as a tennis player, and the French apparel brand’s codes prohibits it from being messed with. For the U.S. Open, though, ...