After losing share to the likes of Perplexity, ChatGPT, and Grok, the OG search giant is, perhaps surprisingly, regaining ...

Great content still wins in AI search, but AI queries are longer and far more complicated, according to Google’s Robby Stein.

Google has begun testing ads inside its AI-powered Search mode and Gemini-powered experiences, signalling the next phase of how advertising could evolve in AI-driven interfaces ...

Google Search VP says advertisers should expect new and novel ad formats built for conversational and multimodal queries.

Google wants 'AI mode' on Search to be as personal as possible, and it'll soon tap into services like Gmail or Drive to know ...

The search giant's first $100 billion quarter suggests cannibalization isn't the right frame for Google's AI transition.

Google announced a major update to voice search that uses AI to make it faster and more accurate, calling it a new era.

Google’s corporate parent on Wednesday announced its first-ever quarter with more than $100 billion in revenue.

If you frame this as a zero-sum game, you’ll miss how people actually behave—and how marketing strategies need to evolve.

Microsoft has pulled this off while relaxing its grip on Open AI by, for instance, letting it use alternative sources of ...